An international leader in the specification-grade lighting market, Lumenpulse, a division of LMPG Inc., recently announced a cooperation with the recently established MSF Lighting agency for the Middle East and North Africa region. MSF Lighting, which has operations in Dubai, United Arab Emirates, offers distributors and lighting specialists a comprehensive range of services and assistance to meet the demands of architectural lighting projects of all shapes and sizes.
Morris Costello, Regional Sales Director for LMPG in APAC and EMEA, stated: "We are excited about the chance to build on Lumenpulse's long history of success in the MENA region by collaborating with MSF Lighting. We have the ability to guarantee that our lighting solutions will be accurately represented to lighting specialists thanks to the expertise of our staff, which is managed by Basil Masadeh and committed to providing the best possible customer experience and support. His track record of success and solid industry ties are a wonderful fit with our goals of expansion and excellence."
Through this alliance, both businesses will be able to develop strong brands in a booming industry. High performance, design, technology and efficacy are all effortlessly combined in Lumenpulse's lighting solutions, which offer well-considered products for projects of various sizes.
"I am thrilled to continue promoting Lumenpulse as MSF Lighting launches in the United Arab Emirates, having worked with their lighting solutions for years. The quality of products, the diversity of applications and the technology advances presented are always widely appreciated by the lighting professionals, adapted to every need for architectural lighting projects", remarked Basil Masadeh, Managing Director of MSF Lighting.
Over the course of his career, Masadeh has developed an excellent connection with lighting experts and distributors and he is widely recognised for his unrelenting commitment to providing unmatched service. His extensive background will surely improve Lumenpulse's services and assistance in satisfying the various needs of customers in the Middle East and North Africa.